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Problems With Parents At Your Studio?
What do you get when you add the parents at your dance studio plus the myriad of problems that can arise? Some people would say headaches! However, we owe much of our accomplishments and innovation at...
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Leveraging Your Dance Studio’s Identity To Grow Your Business
What are some ways that you can grow your business that aligns with your unique vision and studio mission? Leverage what you already do well and combine that with some effective low-cost marketing...
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Do Your Communications With Parents Pass The Scan, Scroll, Stroll Test?
“The single biggest problem in communication is the illusion that it has taken place.” – George Bernard Shaw It’s true…the more connected we are these days, the less it seems we actually are...
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The Busy Mom/Dancepreneur’s Secret to Success
A studio owner recently asked us at DanceStudioOwner.com about how she could balance the demands of trying to grow her studio, she’s the primary teacher, plus manage the office. Factor in being the...
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Four Ways to Make an Impact with Low Cost Marketing
Stand out and shine in the new year with low cost marketing at your dance studio. Recently I hosted a free teleseminar event, “Beyond Bring a Friend: How to Get More Students with Effective Low Cost...
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Growing Pains: How to Build Enrollment with School-Aged Dancers
A Dance Advantage reader asked specifically how to attract more senior level dance students to her school, which has been open for three years. She said she has success with younger ages but “it’s a...
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Got Props? 4 Ways to Get Organized at Your Dance Studio
More space. That’s one thing dance studio owners and teachers wish they had. Whether it’s an extra studio floor or a larger one, a bigger office, or more room in storage – the need for places to put...
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Are You Making These 4 Costly Dance Studio Ad and Marketing Mistakes?
I’ve never met a dance studio owner who said, I opened my business because I love sales and marketing. Rather, most of us started with a dream of owning or operating our studio because of a love for...
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A Fresh Start; A Firm Foundation: The Upcoming Season in Dance
Fresh. Trends. New. Latest. When planning, promoting, and launching into the start of a new season, you want to be in the lead both artistically and with your business practices. The constant strive to...
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Drama-Free Costuming: Yes, It’s Possible!
Costumes are such a special part of the dance business for me. Some of my favorite childhood memories are of recital season when my mom had me sewing with her. I got pretty good at attaching the...
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5 Tools That Streamline Your Dance Studio’s Office Management
There’s no doubt about it – the front office at a dance studio is a busy place. On any given day the desk is covered with messages, notebooks, attendance sheets, clip boards, and the occasional missing...
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Less Email, More Dancing: 4 Ways to Tame Your Inbox
Email. Love it or dread it… it gives you the ability to instantly communicate with your students, parents, and potential customers. The trouble is that your email about classes, performances, and...
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What’s To Love About Dance Competition Drama?
We have drama at our dance studio. Maybe not the Lifetime network level of drama but we have the par-for-the-course level of intensity that comes with having multiple dance teams. For many, many years...
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How to Find, Hire, and Train The Ideal Office Staff For Your Dance Studio
I need more help! This plea often comes from a studio owner when the work to be done exceeds hours in a day. Now more than ever as the demands on your time and the cost of owning your studio increase...
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Surviving the Unexpected Fun of Being a Dance Studio Owner
Every year of my 37 years of life, I’ve been at the theater for a dance recital in June. I grew up within the business of dance studio ownership and could describe the job in a variety of ways. But,...
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